Purpose
This committee ensures District 212 starts strong by focusing on club health, retention, and new club development. It combines expertise from legacy teams to create a unified approach that supports all clubs and fosters growth in underserved areas.
Scope & Deliverables
Unified market analysis and club growth strategy by June 30, 2026.
- Consistent support for club coaches, sponsors, and mentors.
- Streamlined lead generation and follow-up systems.
- Comprehensive review of legacy programs to identify best practices and opportunities for improvement.
Task List (this is not all inclusive)
Market & Growth Planning
- Merge lead databases and verify accuracy.
- Identify key geographic or organizational growth opportunities.
- Develop standardized follow-up processes for leads.
- Research existing legacy programs focused on club growth and membership.
- Evaluate effectiveness and outcomes of legacy initiatives to inform future strategies.
- Incorporate best practices from legacy data into the unified growth plan.
Club Support
- Create consistent club coach and mentor guidelines.
- Develop resources for Open Houses and demo meetings.
- Provide new club kits and onboarding sessions.
- Review legacy training and support materials used by former club growth and membership teams.
- Recommend updates or consolidations of materials to align with the District 212 strategy.
Retention
- Monitor DCP and membership trends.
- Identify at-risk clubs and implement retention strategies.
- Coordinate success stories with PR for promotion.
Final Deliverable:
District 212 Market Analysis and Club Growth Plan with comprehensive resource toolkit, including a review of legacy program findings and integration recommendations.